As an ecommerce store, you must go the extra mile to ensure your customers have an exceptional unboxing experience when opening your package. Ecommerce package unboxing is when a consumer opens a shipped package and takes out the items inside. A stellar unboxing experience can offer additional value to your customers and make them feel loved and appreciated.
So, here are some tips to make unboxing memorable for your customers:
Envision Your Brand & Weave Your Story
To create a cohesive ecommerce shopping experience, you need to use branded boxes to inform the customers about your brand, story, products, and more. You can use a box with your logo and name on it and put precise brand information or story on the underside of its lid so that your customers can read more about you when they receive their package.
Personalize With a Handwritten Note
If you wish to beat your competitors in customer service, nothing will work better than a carefully crafted, personalized, handwritten note. It will take your customers’ ecommerce package unboxing experience to the next level.
Handwritten notes can help you build long-lasting personal relationships with your customers at the beginning of your journey. While you might not be able to scale this if your business grows quickly, you can still add thank-you notes or letters in your package to let your customers know you care about them.
Throw in Some Goodies
Who doesn’t love receiving a sample product or a gift with the product they purchased? A carefully selected freebie will help you elevate your brand’s value in the customer’s eyes and enable you to strengthen your customer retention rate.
It will send a good first impression on a new customer and help your old customers feel valued. Ensure the gifts you choose pair well with the item the customer chose for themselves for more brownie points! You can also put in fun graphic stickers and bookmarks if they match your brand aesthetic.
Add a Discount Coupon
A surefire and scalable way to improve your customers’ unboxing experience is to include discount coupons to encourage repeat purchases. Printing coupons will be easy regardless of how quickly your business is growing. Adding discount coupons for future purchases will encourage one-time buyers to buy from your brand again. They will also send the message that your brand cares about its customers.
Invest in the Right Packaging Materials & Supplies
One of the most overlooked tips to make unboxing memorable for customers is investing in top-quality, eco-friendly, and hassle-free packaging that will keep your products safe during transit. After all, how can you expect your customers to have a fun unboxing experience if your package is damaged during shipping? So, look for a vendor who sells durable and secure shipping supplies to safeguard your package till it reaches your customer’s doors.
The Boxery has an impressive collection of shipping supplies you can use to offer your customers a customized, memorable ecommerce package unboxing experience. Explore our exceptional-quality shipping supplies today!
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